In this insightful episode of the Flight Risk Podcast, CEO and founder, Carrie Osman reveals how Cruxy helps fintech companies leverage data-driven strategies to achieve exceptional results. Learn about the importance of risk-taking, lifelong learning, and a relentless pursuit of …
What’s hidden in your data that can get you to #defaultthrive fast?
It is existential In this new era of getting to #DefaultThrive fast, we know that efficient growth for B2B tech firms (whether FinTech or not) is existential. Hidden within your data There is gold in the hopes and dreams that live within your data. …
Special forces culture: why we’re proudly not for everyone
In the world of special forces, there exists a unique and exclusive culture, one that is not for the faint-hearted or the easily discouraged. This culture thrives on relentless determination, extreme ownership, and a profound commitment to achieving the mission. …
Banks demand precision, so should your pricing
£12M opportunity with 87 banks based on current success quadrant Current customers outpace EMEA medians, exhibiting growth in both size and quality of their loan portfolios. 9.4% and 16.9% out-performance in gross lending and loan loss reserve growth versus EMEA …
What your enterprise deals expose about your pricing strategy
In today’s fiercely competitive business landscape, understanding the intricacies of pricing is paramount to a company’s success. For investors and private equity firms, the effectiveness of a company’s pricing strategy can reveal a wealth of information about its overall health …
Pricing does not scale with volume
• c. 50% customers paying below expectations. • c. £17M opportunity to re-set pricing.
Pricing precision: the art of strategy execution
Pricing strategies serve as the bedrock upon which every thriving business is built. However, the true journey starts not when you’ve crafted your pricing strategy, but when you embark on its execution. The process of pricing implementation is a multifaceted …
US market demands specialism
$36M reason to apply this in US ERP space. Sweet spot opportunity, based on conservative scenario with 71 entities.
Pioneering precision, pace and product focus in CDD
The traditional approach to Commercial Due Diligence (CDD) needs a significant transformation. At Cruxy, we’re leading the charge with an approach that eschews generic templates in favour of precision, empowering rapid decision-making with a discernible impact on valuation. Cruxy’s 3 …
How to #DefaultThrive: pricing moves for navigating a market downturn
We’re in a market of severe adjustment for tech. We are pushing a series of articles to help tech companies navigate the market adjustment. Defensive pricing is one means to #defaultthrive. In a market downturn, a lot falls out of your control. Corporates …
How lean is your strategy?
“Fatergy” – a term inspired over a glass with Rene Michau. So what does that mean to us? A well researched powerpoint deck. Endless ‘brainstorms’ and day long workshops. Diagrams of value-chains, competitive matrices and a large and alluring TAM. …
You don’t need advice: how to navigate to the right advisor
A conversation that often comes up when speaking to founders, their teams, and their investors is how to grow the commercial engine. They have got to the point where they know that hiring a better sales team is not the …









