Strategy

What your enterprise deals expose about your pricing strategy

In today’s fiercely competitive business landscape, understanding the intricacies of pricing is paramount to a company’s success. For investors and private equity firms, the effectiveness of a company’s pricing strategy can reveal a wealth of information about its overall health …

Precision

Pricing precision: the art of strategy execution

Pricing strategies serve as the bedrock upon which every thriving business is built. However, the true journey starts not when you’ve crafted your pricing strategy, but when you embark on its execution. The process of pricing implementation is a multifaceted …

Challenges

How lean is your strategy?

“Fatergy” – a term inspired over a glass with Rene Michau. So what does that mean to us? A well researched powerpoint deck. Endless ‘brainstorms’ and day long workshops. Diagrams of value-chains, competitive matrices and a large and alluring TAM. …

Fintech Podcast

MOVE: The Fintech Focus Podcast

Gain invaluable insights from Carrie Osman, a seasoned tech specialist and ‘survivor’, as she discusses the market’s evolution and the long-term impact of the pandemic, and potential future recessions. Discover the strategies that will set your company apart in the …

Escape Velocity

Escape Velocity Podcast with Dan Martell

Should you hire a management consultant? Tired of second-guessing your SaaS pricing? Hear Carrie Osman reveal the secrets to confidently doubling your prices without losing customers. Discover how Cruxy helps B2B tech and fintech companies optimise revenue through strategic pricing …